Kate Hudson has signed a multi-year deal with New York & Company, becoming brand ambassador for the Soho Jeans collection which drops at the end of August, and starring in the fashion brand's latest campaign.

The Bride Wars star is also set to design her debut ready-to-wear fashion line with the brand, launching March 2019, and commented 'Their size ranges and affordable price points, along with their commitment to empowering women through fashion, makes New York & Company an ideal partner for me to launch my new collection with'.